How to Use Multiple Twitter Accounts for Huge Results

  • 1
  • February 15, 2018

Do you know it’s easy to set up and manage multiple Twitter accounts for your business? Well, it is and I’m here today to tell you why you should!

Social media marketing gets more competitive every day. The glory days of massive organic reach on Facebook are in the rear-view mirror. Mark Zuckerberg announced in January that they are and will continue to suppress businesses’ posts in the Facebook News Feed.

Simply put, Facebook is now a pay-to-play platform for businesses and marketers.

But, with the right strategies, you can produce tons of exposure, traffic, leads, and even sales from Twitter without running ads.

First things first, if you’re NOT seeing results from Twitter, PLEASE click here to join our Twitter Marketing That Sells Challenge now to see just how easy it is.

And once you’ve got Twitter rocking for you, one of the best things you can do is create multiple Twitter accounts to double down on what’s working.

multiple twitter accounts

In this post, we’ll go over a scalable strategy for using multiple Twitter accounts, the math of organic Twitter vs. Facebook Ads, how to set up and manage more accounts for your business, and some examples of how others are already successfully doing it.

A Scalable Strategy for Using Multiple Twitter Accounts

First, let’s take a 30,000 foot overview of how we recommend to use Twitter for business and why it’s scalable with multiple accounts.

The main idea is to optimize your Twitter account for best results and set it up to run mostly on auto-pilot.

Look, you need to be focused on growing your business. The fact is, you can’t be on Twitter all day every day – nor should you want to be.

The good news…with some initial prep, you can manage a growing, successful Twitter account in just minutes a day, then rinse and repeat and scale up with multiple accounts.

Optimize Your Twitter Profile Page

Start by optimizing your Twitter profile. That means having a great Twitter cover photo, profile pic, bio, and, most importantly, a powerful pinned Tweet. Check out and bookmark this guide to creating a perfect Twitter profile to see exactly how to accomplish that.

Set Up a Content Queue of Tweets

Next, set up a repeating queue of Tweets that link back to the evergreen content on your website. Meet Edgar and Social Jukebox are two great tools for that.

Set up your queue to Tweets these out as often as possible without repeating the same Tweet twice in the same week. The number of Tweets you create will dictate how often you can set the schedule to send them out.

You can also create multiple Tweets that link back to the same content by changing the copy and images. That increases the number of unique Tweets you can send without having to create more content.

The great thing about these tools is you can link multiple Twitter accounts to the services and hook them up to the same queues but with different schedules. You don’t have to create new Tweets for new accounts.

Now that you have your profile optimized and Tweets going out, you need followers.

Grow Your Twitter Following

We recommend using a follow-first strategy to grow your account.

What that means is finding accounts you want to connect with and initiating the relationship by following them. You’ll see that around 20% of those you follow first will follow back.

You can do that manually with the follow first tips outlined here. Or, you can use Social Quant to do it for you with our done-for-you growth tool, SQ Pro, or our newer, more hands-on tool, SQ Manage. Click the button below to start a free trial of Social Quant today.

how to make multiple twitter accounts fast

Now, let’s break down how this works and compare it to driving traffic with Facebook Ads.

Organic Twitter versus Facebook Ads for Driving Traffic

Our focus here at Social Quant is helping people grow their accounts with a follow first strategy. And so, we’re very well versed on the numbers and exactly how effective it is.

We also know that Facebook ads cost, on average, 35 cents per click. (Actually, our guess is it’s probably higher now, but that’s the last reported number we have so we’ll run with that.)

And, honestly, that’s still a great CPC price for digital marketing, but let’s break down what you can get with Twitter…

As mentioned, with an optimized profile and good targeting, you can easily see a 20% follow back ratio from following first.

And of those new followers, 10-20% are going to click on your pinned Tweet.

So, let’s assume you follow 250 targeted accounts per day. (This is done for you with SQ Pro and easily accomplished in about 15 minutes using SQ Manage.)

Here’s how that plays out over the course of one month.

The Math

how to add another twitter account on computer

So, by following this simple system for just one year, you’ll get 18,000 new followers and at least 3,600 new visitors to your website. In truth, because you’re constantly gaining followers and they’ll be exposed to all your Tweets, the traffic will be much more. Remember, this is just from clicks on your pinned Tweet alone.

And this is on the low end. You can choose to go bigger and follow more. The Twitter limit is 1,000 per day.

Now, most of you won’t want to spend the time to follow 1,000 per day – I get that. But you can always use SQ Pro to do it for you or hire a VA to do it for you. Here at Social Quant, we employ several from the Phillipines that do amazing work at an extremely affordable price. Check out Online PH if you’re interested in a VA.

At 1,000 follows per day, that’s at least 1,200 visitors per month to your site…all from one Twitter account. Scale up with multiple accounts and you can do the math.

That’s a TON of traffic coming to your site at virtually no cost to you.

If you have Social Jukebox ($19.99 per month) and SQ Manage ($9.99 per month), that’s a total cost of 29.98 per month. That works out to only about 10 cents per click if you follow 250 accounts per day – a fraction of the cost of Facebook Ads!

And if you’re going for it all by following 1,000 accounts, it’s just over a penny a click. Tell me where you can consistently drive traffic for that price and I’ll eat my shorts.

You can even start a free trial of Social Quant today to get a feel for how powerful the follow-first strategy is. Or, if you’re already a Social Quant customer, log in and add a new account from your Billing page on your dashboard now!

multiple twitter accounts chrome    can you make more than one twitter account with same email

How to Set Up Multiple Twitter Accounts

First, go to the Twitter site at

If you’re already signed in, click the small profile picture to open the drop down menu and click the “Log Out” link at the bottom.

Now you’ll be at the home screen where you can create a new account.

You will need to use a different email address to set up the new account. If you don’t have one, you can easily set up a new gmail account for free and use that.

And that’s it for the set up of the new account.

How to Easily Access Multiple Twitter Accounts on Mobile

Once you’ve created multiple accounts, you can easily add and access them from your mobile device.

Here are the instructions on exactly how to do it via the Twitter help site.

iOS App

how to add another account on ios

Android App

how to add another account on android

This is great for access on the go (which you’ll want). But for full-on management of the multiple accounts, you want something more robust on the desktop.

How to Monitor and Engage with Multiple Twitter Accounts on Desktop

Twitter only allows you to log into one account at a time in any browser. You could open different browsers and stay logged in, but there’s an easier (and better) way.

Enter one of my absolute favorite tools of all time, TweetDeck.

TweetDeck is a free (for now) platform, now owned by Twitter, that sets up columns for you to monitor and engage with Twitter. You can link all your accounts into one TweetDeck dashboard and customize the columns in a ton of ways.

Here’s what the tool looks like:

tweetdeck multiple accounts


You can Tweet, Like, Retweet, and Reply from any account you have linked with ease. You can even schedule Tweets if you like.

My advice is to, at the very least, set up one column to monitor mentions of your handle and one for direct messages for each account. That way you never miss a message or Tweet sent to you and you can respond quickly from one place.

For more info on all the finer points of using TweetDeck, check out this guide: How to Use TweetDeck to Manage and Grow Your Business

Examples of Businesses Using Multiple Twitter Accounts

If you’re still here, I’ll assume you’re interested in starting at least one more Twitter account to support your business. At this point, you’re probably asking what to focus those other accounts on.

Let’s go over a few examples of big brands and smaller, personal brands and see how they do it.

First, Forbes has many Twitter accounts that support their content.

multiple twitter accounts one phone number

As you can see, they have a main account for the business, some broken down by topic, like tech, lifestyle, travel and video, an account for Europe, and their CEO and editor-in-chief also has a personal account. All these are Tweeting out Forbes content and I’m sure driving a ton of traffic back to their site.


Likewise, HubSpot has a main account and several for different products and services. But they also have many employees and brand ambassadors promoting their content through various Twitter accounts.

how to switch accounts on twitter on computer

But having multiple Twitter accounts isn’t exclusive to huge brands. Smaller businesses and even personal brands do it too.

Social media marketing expert Neal Schaffer (@NealSchaffer) has his personal account and also promotes the account for his blogging site (@MSocialBusiness) right on the cover photo.

how to switch accounts on twitter on computer

Neal Tweets content from his site, Maximize Social Business, from his personal account to supplement the content shared on the site’s Twitter account.

Another great example is Brian Fanzo, (@iSocialFanz) who also has his personal account and an account for his FOMOFanz podcast at @FOMOFanz.

can you sign into two twitter accounts

I highly encourage you to review those accounts and see how they are using both to prop each other up and drive tons of traffic.

Wrapping Up

So, as you can see, it’s a no-brainer to set up at least one more Twitter account for your business.

Are you ready to start up a second (or third or fourth) account now? If so, and you want Social Quant to help you grow, start a new free trial below or log in and add a new account from your Billing page on your dashboard today!

how do i create multiple twitter accounts    how do i add another account to tweetdeck

Even a solopreneur can, and probably should, have a business account and a personal account.

But businesses have even more opportunities. You can encourage employees to start their own accounts and help them grow. You’ll be getting traffic while they build a following and their personal brand. You can also set up accounts for your different departments or a particular product line.

So, over to you. Again, we think this is a slam dunk, no-brainer idea. So, what, if anything, is stopping you? We’d love to hear about it in the comments section below!


Author David Boutin

David is the Social Quant content Gatekeeper AND Keymaster, as well as a customer relations specialist.Follow and Connect with David on Twitter. 

More posts by David Boutin
  • PastorDre

    Wow, what a great post. Thanks @socialquant you have really helped me to grow my twitter account at and I now going to add another one. Thank you.

    • That’s awesome! Let us know how the second account works out for you 🙂

      • PastorDre

        ok in the process of setting it up now.

  • Kent Stuver

    Great article, David. Quick question: you mention that Twitter allows you to follow up to 1,000 people per day; and, you mention that SQ Pro automatically follows up to 250 people per day… Is there a way to get SQ Pro to follow more that 250, in order to get closer to the 1,000 limit that Twitter allows? Or, am I completely misunderstanding? What would be the recommended approach to follow 1,000 people per day?

    • Hey Kent. Hope you had a great weekend. David was just using 250 as an example since the average Twitter account across Twitter has less than 250 followers, they are limited on the max number they can follow a day….thus, David wanted to show how this approach could be hugely beneficial for everyone (even those not following 1000 a day). Social Quant takes the size of our customers account and other Twitter rules into account when following during the day 🙂 See you on Twitter!

      • Kent Stuver

        Thanks for the clarification Mike. I’ll touch base with you on Twitter. 🙂

  • HI David, I’ve been contemplating how to use my 2 now with the Twitter updates of not being able to tweet the same stuff etc from 2 accounts. I used to put both in the buffer and switch them up but now I’m hesitant to do that and am careful about tweeting different things. Has that had an impact on the others like you mention here? I didn’t think about the big ones like Forbes and Hub Spot….

    • Hi LIsa, I think the biggest impact is on tools that will not allow you to Tweet the same thing to multiple accounts but I don’t think Twitter will (or even can) police the same Tweet going out on different accounts so if the tool will let you do it, I think you’ll be fine. That said, since Buffer is using the Twitter API, they may have already made adjustments so that you won’t easily be able to do that anymore.

      But, as far as the Tweets go, consider how the social sharing tools create a pre-populated Tweet for people to share. Twitter wouldn’t/couldn’t stop all those Tweets just because they are identical. 🙂

      • Thanks David for that explanation. I’ll have to check with the Buffer but I think that’s probably something they have done 🙂

        • Sure thing! Let me know what you find out, I’m interested to hear how/if Buffer is affected 🙂

  • Actually you can only be logged in to one Twitter account at a time, in the same browser, if you are accessing Twitter via the web. If you’d like to be logged in to multiple accounts at the same time, you can do so by using different browsers.Thanks for article…