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8 Twitter Lists You Should Be Using

  • 10
  • April 28, 2015

Twitter ListIf you’re not sure what “Twitter Lists” even are, let’s start there. Twitter Lists, as stated by Twitter, are “a curated group of Twitter users.” As a Twitter user you have the ability to create your own lists of users that fit a specific criteria that you choose or to subscribe to a public list created by another user. To see more details on how to create a twitter list visit the support section of Twitter.

So, let’s ask the question, “What Twitter Lists should I make as a business?” I’ve come up with 8 lists that will work in any industry. These lists are going to keep you organized, help you to connect with the people you actually want to see on Twitter, and increase your Twitter effectiveness.

1. Your Team

If you’ve got employees, contractors, consultants and other team members who are also on Twitter, create a list to keep up with them. Supporting your employees and turning them into advocates for your business online is a powerful tool. Engage with your team through Twitter, retweet their content (as it applies to your business), and feature them as you can.

2. Your Customers

Your customers are the only way you stay in business, right? So stay connected! Create a Twitter List where you can tweet them back, and reward them for engaging with your company. It’s up to you whether you make this list public or private. My suggestion would be to keep this private so you can engage with customers but your competitors can’t swoop in and engage with them. We don’t need to make it easy for them!

3. Industry Influencers

Every industry has thought leaders and influencers that help move us forward. This Twitter list will help you keep up with what they’re tweeting about, help you to easily engage with their tweets, and get on their radar if that’s a benefit to your company. Keep this list public so that others can easily subscribe and you’ve now become a resource center on Twitter for your industry.

4. Your Partners and Affiliates

This would be another private list to keep but it’s an important one to make. Partners and affiliates that support your business should be on a list all their own so you can not only support their efforts but also look for additional ways to partner based on their tweets. For example, a partner of mine tweeted that she was looking to start adding more services for her customers and needed to brainstorm with someone who offered something similar. I was able to see it even though it had been tweeted several hours prior. If I didn’t have that list, her tweet would have been lost to me and I would have missed an opportunity to help out and increase our affiliation.

5. Your Competitors

We always want to know what our competitors are up to in the Twitterverse. This list should absolutely be kept private and it’s not meant for you to engage with these profiles. Use this list as research to see what your competitors are tweeting about and who is engaging with their tweets.

6. Networking and Event Attendees

Personally, I’ve had great success with networking and event attendees lists. This list is typically public and allows you to keep up with people you meet in real life back on Twitter. Create a list of people you meet at a local networking group and also at large conferences. This helps you follow-up after the event is over and stay top of mind with them as you actively engage. You can also be a resource for other event attendees by keeping the list public and tweeting the list link to others to let them know it’s there to help them out.

7. Content to Curate

A Twitter List with content you can curate is a huge perk for businesses because it will help you to never run out of content. For example, if you are a Realtor, create a Twitter List that is full of real estate related resources that are credible like Zillow, Trulia, and Realtor.com. You might also include Twitter feeds that are location based so you can curate content that showcases local events and happenings.

8. People Who Retweet You

When people retweet your content, add them to a list so you can keep up with them. If someone has shared your content once, they are more likely to do it again! Add them to a list, follow them if appropriate, and keep engaged so they will continue to share your content with their followers.

Twitter lists make the fast-paced world of Twitter slow down so you can catch your breath! There are a lot of options when creating Twitter Lists for business (and even personally) so experiment with what works for you. Do you have a Twitter List you can’t live without? Share your idea in the comments below or follow the Twitter List we’ve made for you!

Author Stephanie Nissen

Steph Nissen is a social media strategist, manager, and speaker who works primarily with small businesses. She is the CEO of Nissen Media, a social media and marketing consultant agency in Missouri where she works to educate, train, and empower small businesses on social media. You can connect with Steph on Twitter at: www.Twitter.com/StephNissen_

More posts by Stephanie Nissen
  • Roslyn Tanner Evans

    Wish I had these categories way back when. I had no idea what to call my lists and I have way too many. I’m sure there is a way to combine, eliminate, etc, so I’ll put that on my list of tasks.

    • There use to be a tool that you could export list and re-upload but the company went out of business. Wonder if there’s another? We’ll have to look and share if you find one :)

    • Definitely a good thing to add to your task list, Roslyn!

  • Roslyn Tanner Evans

    Wish I had these categories way back when. I had no idea what to call my lists and I have way too many. I’m sure there is a way to combine, eliminate, etc, so I’ll put that on my list of tasks.

    • There use to be a tool that you could export list and re-upload but the company went out of business. Wonder if there’s another? We’ll have to look and share if you find one :)

    • Definitely a good thing to add to your task list, Roslyn!

  • Beth – http://EncoreWomen.com

    Those are great suggestions for Twitter lists that are probably the very best ones to create. Thanks for sharing.

  • Beth – http://EncoreWomen.com

    Those are great suggestions for Twitter lists that are probably the very best ones to create. Thanks for sharing.

  • Holly Jean

    I have lots of Twitter lists but don’t utilize them to their fullest capacity. This is a great overview that will help me in the future! You’ve inspired me.

    • As a Realtor I’m sure you definitely have tons of different types of list. It’s always good to Spring Clean Twitter Lists also :)

    • So glad to hear that, Holly! Lists are my life saver so I can stay connected with the people I really want to on Twitter as my network grows.

  • Holly Jean

    I have lots of Twitter lists but don’t utilize them to their fullest capacity. This is a great overview that will help me in the future! You’ve inspired me.

    • As a Realtor I’m sure you definitely have tons of different types of list. It’s always good to Spring Clean Twitter Lists also :)

    • So glad to hear that, Holly! Lists are my life saver so I can stay connected with the people I really want to on Twitter as my network grows.

  • I think twitter lists are essential if you want to spend time engaging with the people who are important to you. Otherwise they would just get lost in the noise.

    • Julie I agree. Twitter can get very noisy and this is a great way to quickly focus in on a topic or group you’d like. I love it personally for prospecting :)

    • 100% agree. When you really want to use Twitter to grow, you need to stay organized and the lists above will help with that.

  • Julie Maloney

    I think twitter lists are essential if you want to spend time engaging with the people who are important to you. Otherwise they would just get lost in the noise.

    • Julie I agree. Twitter can get very noisy and this is a great way to quickly focus in on a topic or group you’d like. I love it personally for prospecting :)

    • 100% agree. When you really want to use Twitter to grow, you need to stay organized and the lists above will help with that.

  • Natalie Palombi

    I should DEFINITELY make use of Twitter Lists!!!

    • It’ll definitely make your experience much nicer and it’s a great way to stay in front of prospects & customers :)

      Thanks for visiting Natalie.

    • I agree! Go for it!

  • Natalie Palombi

    I should DEFINITELY make use of Twitter Lists!!!

    • It’ll definitely make your experience much nicer and it’s a great way to stay in front of prospects & customers :)

      Thanks for visiting Natalie.

    • I agree! Go for it!

  • Carol Rundle

    I’ve made some Twitter lists, but I’ve never used them. You gave some good reasons to start doing so.

    • Thanks Carol :) Stephanie definitely pointed out some great tips.

  • Carol Rundle

    I’ve made some Twitter lists, but I’ve never used them. You gave some good reasons to start doing so.

    • Thanks Carol :) Stephanie definitely pointed out some great tips.

  • Sharon MacLean

    These are great categores and I’ve kept note of them. I’m with Ros, though –need to find a way to edit the lists.

    • Thanks Sharon and as I shared with Roslyn will share if I find a good editing tool. Currently the one I actively used is no longer around. Thanks for visiting :)

  • Sharon MacLean

    These are great categores and I’ve kept note of them. I’m with Ros, though –need to find a way to edit the lists.

    • Thanks Sharon and as I shared with Roslyn will share if I find a good editing tool. Currently the one I actively used is no longer around. Thanks for visiting :)

  • Lisa Swanson

    Very helpful advise! I have never heard to Twitter lists but will be sure to get on that right away!

    • Lists are definitely a great feature that Twitter offers natively. Highly recommend checking them out!

  • Lisa Swanson

    Very helpful advise! I have never heard to Twitter lists but will be sure to get on that right away!

    • Lists are definitely a great feature that Twitter offers natively. Highly recommend checking them out!

  • I’ve been so focused on developing quality connections (friends) that I haven’t taken the time to make up any lists…YIKES! I need to get on that – thanks for the tips Steph!

    • Glad to help out, Liz! Lists can even organize our friends – make a list for local friends, long distance, family and others. The list possibilities are endless.

  • I’ve been so focused on developing quality connections (friends) that I haven’t taken the time to make up any lists…YIKES! I need to get on that – thanks for the tips Steph!

    • Glad to help out, Liz! Lists can even organize our friends – make a list for local friends, long distance, family and others. The list possibilities are endless.

  • Good stuff! I love Twitter lists. Great suggestions.

  • Good stuff! I love Twitter lists. Great suggestions.

  • Jackie Harder

    Super ideas! I do some of them, but not all. Perfect…thanks for sharing.

  • Jackie Harder

    Super ideas! I do some of them, but not all. Perfect…thanks for sharing.

  • Kristen Wilson

    Too cute Stephanie, love the picture and even though I am … ick…about Twitter, great job. Lists have been helpful, still trying to get a good grip on them though.

    • Thanks Kristen for stopping by and checking out our post on Twitter Lists!

  • Kristen Wilson

    Too cute Stephanie, love the picture and even though I am … ick…about Twitter, great job. Lists have been helpful, still trying to get a good grip on them though.

    • Thanks Kristen for stopping by and checking out our post on Twitter Lists!

  • I want to thank you for giving me these tips. I have to adjust them for myself, as I’m a writer, but what a great start and inspiration you are! Thank you!

    • Thanks Jen. We’ll all have different lists I’m sure, this is just a basic starting point for most. Good luck with our list :)

    • So happy to hear this! How are your lists going?

      • Well… Life popped up as it tends to do and I have just, now, begun to find a new balance. I am hoping to get back to twitter very soon!

        • See you on Twitter. Life…yes can pop up at times. Hope all’s well ~

  • I want to thank you for giving me these tips. I have to adjust them for myself, as I’m a writer, but what a great start and inspiration you are! Thank you!

    • Thanks Jen. We’ll all have different lists I’m sure, this is just a basic starting point for most. Good luck with our list :)

    • So happy to hear this! How are your lists going?

      • Well… Life popped up as it tends to do and I have just, now, begun to find a new balance. I am hoping to get back to twitter very soon!

        • See you on Twitter. Life…yes can pop up at times. Hope all’s well ~

  • Utilizing twitter as a social network to stay connected with people is an advantage. Thanks for sharing 8 important Twitter Lists as your partner in business.

  • Utilizing twitter as a social network to stay connected with people is an advantage. Thanks for sharing 8 important Twitter Lists as your partner in business.

  • Beth Kovinsky Blacker

    I have lists set up but need to remember to access them more…thanks for the reminder!

    • Thanks Beth for stopping by! Hope we’re on your Twitter lists :)

  • Beth Kovinsky Blacker

    I have lists set up but need to remember to access them more…thanks for the reminder!

    • Thanks Beth for stopping by! Hope we’re on your Twitter lists :)

  • Vicky

    Great tips for creating Twitter lists. Thank you for sharing.

  • Vicky

    Great tips for creating Twitter lists. Thank you for sharing.

  • heatherheuman

    Really enjoyed this! :) Great tips!

    • Thanks Heather. We’re happy to have Stephanie writing for us occasionally. Really love the tips.

  • heatherheuman

    Really enjoyed this! :) Great tips!

    • Thanks Heather. We’re happy to have Stephanie writing for us occasionally. Really love the tips.

  • Tonē S.

    Nice list

  • Tonē S.

    Nice list

  • Wow. What a great article. I’m gonna share this for sure. Thank you so much ??

  • Thanks Natalie :) We always love the Social Love.

  • Brian R. King

    Great suggestions Stephanie, I’m implementing them right now :-)

    • Thanks Brian for checking out Stephanie’s post. Lists are great and let us know if you have any questions. Enjoy the weekend ~ Mike @ SocialQuant.net

    • Fantastic! Be sure to keep up with them too!

  • Brian R. King

    Great suggestions Stephanie, I’m implementing them right now :-)

    • Thanks Brian for checking out Stephanie’s post. Lists are great and let us know if you have any questions. Enjoy the weekend ~ Mike @ SocialQuant.net

    • Fantastic! Be sure to keep up with them too!

  • Crowdwerke Innovation

    Very nice work. Will assign value by Market Segment to analyze results.

  • Crowdwerke Innovation

    Very nice work. Will assign value by Market Segment to analyze results.

  • streetweeters

    Awesome knowledge hacking and sharing! Keeping us informed from the inside out.

  • streetweeters

    Awesome knowledge hacking and sharing! Keeping us informed from the inside out.

  • Aduda

    I agree 101% with these articles

  • Aduda

    I agree 101% with these articles

  • Good tips. You can also organize people by which Twitter chat they participate in with you or by their areas of specialization. But my favorite list and the one I use most of all I call “visual” and that is where I add people who understand the importance of using images, videos, SlideShares and Infographics in their tweets. Most often they have Twitter cards working in their blogs.

    If you want to get a head start you can check out my visual list at https://twitter.com/GrowMap/lists/visual

  • Good tips. You can also organize people by which Twitter chat they participate in with you or by their areas of specialization. But my favorite list and the one I use most of all I call “visual” and that is where I add people who understand the importance of using images, videos, SlideShares and Infographics in their tweets. Most often they have Twitter cards working in their blogs.

    If you want to get a head start you can check out my visual list at https://twitter.com/GrowMap/lists/visual

  • Closing Phase

    one list that I use is LEADS

    • That’s a great list to have indeed :) Thanks for stopping by Social Quant and checking out our blog :)

  • Closing Phase

    one list that I use is LEADS

    • That’s a great list to have indeed :) Thanks for stopping by Social Quant and checking out our blog :)

  • Kim Kaos

    We need a tool so we can see who muted us or never retweet our tweets – so we can kick them out

    • Thanks Kim for checking out this post. You can just unfollow someone if you don’t think you’re getting value from following them, right?

      • Kim Kaos

        I have 21.000 it will take me forever to check everyone – a tool is what
        we need plus I think its unetthical to mute some one – If you don´t want too
        read somebodys tweet then be honest on just unfollow them.

        Mute is egotastical
        – you want to keep them as followers but you don´t want to read their tweets

  • Kim Kaos

    We need a tool so we can see who muted us or never retweet our tweets – so we can kick them out

    • Thanks Kim for checking out this post. You can just unfollow someone if you don’t think you’re getting value from following them, right?

      • Kim Kaos

        I have 21.000 it will take me forever to check everyone – a tool is what
        we need plus I think its unetthical to mute some one – If you don´t want too
        read somebodys tweet then be honest on just unfollow them.

        Mute is egotastical
        – you want to keep them as followers but you don´t want to read their tweets

  • Awesome tips! I started using Twitter lists back when they first started but never really effectively mastered them. Thank you for this resource. I’m about to implement these tips!

    • Thanks Bryant and it definitely makes Twitter a much better experience for sure.

  • Awesome tips! I started using Twitter lists back when they first started but never really effectively mastered them. Thank you for this resource. I’m about to implement these tips!

    • Thanks Bryant and it definitely makes Twitter a much better experience for sure.

  • Surrey Tai Chi

    Great thoughts…thx for sharing!

  • Surrey Tai Chi

    Great thoughts…thx for sharing!

  • Anne Goodwin

    great tips that i will let my followers know about as well:)

  • Anne Goodwin

    great tips that i will let my followers know about as well:)

  • Great suggestion. Will implement soon

  • SicaBixby

    Of all of them only 2 really reflect my main account. This is geared towards businesses.

    • Correct, this post was written for business owners specifically, though lists are great personally also to follow influencers or topics by categories. I have a personal list for people that Tweet about Fitness, Healthy Recipes, Travel….It’s a great way to zero in on a topic if you just want to see one thing.

      Thanks for stopping by :)

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